“Other that bank ATM card and bank debit card, still have other payment method can no need bring cash also let us done patty cash payment?”

Now, Touch ‘n Go have provide those service.

Normally, Touch ‘n Go are mainly be used at all highways in Malaysia, major public transports in Klang Valley, selected parking sites and theme park.

In the mid of 2008, Touch ‘n go is expending their application and services towards the retail purchase, such as A&W, Burger King, Dunkin’ Donut, 7-eleven, Carrefour hypermarkets, Caltex convenience store and Cineleisure.

Touch ‘n Go, bank ATM card and Debit card are let user can continue using the card as long as it is pre-loaded with electronic cash or saving account, but Touch ‘n Go is more popular and easy use than the other card. The reason is it no age limitation for using this card and no other extra charge for the card owner to the retail purchase. Nowadays, who is able pay the RM 10 to buy the Touch ‘n Go card, he or she is able to use the service. Beside that, when the spending in the retail shop which have an agreement with the Touch ‘n Go, it will be no extra charges including.

Touch ‘n Go expand their business model is create a competitive advantage. In the previous year, it already becomes only one card payment tool in Toll and public transports. Now it is expend their service to retail, it will attract many people to use it in the future.